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Tooty Commerce

Case Study & Outcome Report

Challenge

Customer orders were lost in manual inbox loops, and inventory mismatching caused frequent cancellations.

Approach

We mapped chat intents to product schemas, established OpenAI search rules, and integrated Twilio webhook handlers.

Outcome

Conversational order processing grew to 70% of total transactions. Checkout drop-offs dropped 45% as ordering simplified.

Core Capabilities

Conversational cart manager

Allows shoppers to add products, select variants, and confirm checkout details using voice or text.

Live delivery notifications

Pushes automated WhatsApp notifications when order statuses transition from packaged to dispatched.

Semantic product query

Matches customer requests against catalog assets to recommend in-stock alternatives.

Admin dashboard

Unified control console for catalog adjustments, chat logs, and active order indicators.